Your body language says everything.  Subtle or blatant, body language is the instinctual thing that most people pick up regardless of the language they speak or the message that you are trying to get across.  How you sit, eye contact, what your hands are doing, all effective the message you are sending across with your body but trying to be aware of all of those elements is extremely difficult.  I tell people do not focus on how you are feeling but rather what is the message you are sending.  Become more cognizant of the expression and act accordingly.  Below I explain more helpful hints to take in account when it comes to body language.

Please feel free to e-mail me if you have any questions: SSaber@thepulsenetwork.com

For the full segment on tips and tricks for written communication and body language click here also check out my blog post on spoken communication and written communication.

When it comes to written language, one of the biggest issues I have come across is the ability for the message to become misinterpreted.  If I am speaking to a employee about a task I want done I can tell, via body language, if they understand what I want and need done.  The same does not hold true in a e-mail with the absents of face to face interaction.  One tip I find incredibly helpful is giving your e-mail or blog post a once over before sending it out.  Read the message before sending and it will help you determine if it sounds proper and reads like you wish it to come across.  Watch the video below for more tips I have picked up over the years for effective written communication.

[youtube]http://www.youtube.com/watch?v=eJLA8KnhQLE&feature=channel_video_title[/youtube]

For the full segment on tips and tricks for written communication and body language click here also check out my blog post on spoken communication here.

Elements for Blog Post #2 - http://www.youtube.com/watch?v=eJLA8KnhQLE

http://thepulsenetwork.com/business/tpn-finance/10-13-11-written-and-body-language-basics/

Communication is such a big part of life that sometimes the basics get missed.  Knowing your audience, controlling your pace, being yourself, may come off as seemingly common sense aspect of effective communication and therefore most people over look them. As a business leader you will not get the luxury to ignore the primary elements when it comes to communicating with others hence why the need for a refresher is critical.  On this episode of TPN Finance, I explain some of the keys when it comes to business and how to maintain those parts in your communication.

[youtube]http://www.youtube.com/watch?v=k6ZuE3FdnUA&feature=channel_video_title[/youtube]

For the full segment on tips and tricks for spoken communication click here also check out my lesson on written communication and body language here.

A business cycle is a lot like a roller coaster, it has its rises and falls but after every fall comes a rise. With this in mind, the best time to plan for your business’s growth is during the recession because expansion is the next phase of the business cycle. Vijay Govindarajan wrote a great blog post in the Harvard Business Review with a processes for how to achieve long-term growth that we discussed on TPN Finance.

The steps laid out for creating long-term growth in your business are: decide what you are playing for, get everyone speaking the same language, imagine your future, align your actions with your intentions, and finally do it.

Check it out and let me know what you think.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com

Here are all the video links for the episode today

Youtube Highlighted clip - http://www.youtube.com/watch?v=dDW0X8aavqo&feature=channel_video_title

Facebook post on Pulse on Business - http://www.facebook.com/TPNBusiness/posts/258504424194002

TPN Links and embed codes -

Part 1, The Business Cycle - http://thepulsenetwork.com/business/tpn-finance/10-06-11-the-business-cycle/

Part 2, What are you Playing For - http://thepulsenetwork.com/business/tpn-finance/10-06-11-what-are-you-playing-for/

Part 3, Speaking the Same Language - http://thepulsenetwork.com/business/tpn-finance/10-06-11-same-language/

Part 4, Imagine your Future - http://thepulsenetwork.com/business/tpn-finance/10-06-11-imagine-your-future/

Part 5, Align Your Actions with Intentions - http://thepulsenetwork.com/business/tpn-finance/10-06-11-align-actions/

Part 6, Do It - http://thepulsenetwork.com/business/tpn-finance/10-06-11-do-it/

The 2002 Oakland Athletics have been called the team that changed baseball with their use of analytics to help a small market team compete in a “unfair” league.  People talk about Moneyball all the time in business but now with the release of the movie the parallels within business are appearing more and more.  Tom Davenport on the Harvard Business Review Blog Network wrote an intriguing article on the Six Things Your Company has in Common with the Oakland A’s that I went into depth with Tyler Pyburn on TPN Finance.

Past performance does not predict future success Yahoo! is a perfect example.  The analytics of a person are all based on their past experiences; therefore key is to recognize what types of characteristics your model is based around before you drive into the numbers.

[youtube]http://www.youtube.com/watch?v=rekAWrtPXeQ&feature=player_detailpage[/youtube]

For the full TPN Finance on Moneyball in Business episode click here.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com

And the link from The Pulse Network - http://thepulsenetwork.com/business/tpn-finance/09-29-11-moneyball-in-business/

The Inbound Marketing Summit has always allowed the opportunity to network with the best in the industry and  bring forth the challenges, the goals, and the needs for anyone who attends.  This year the attendees really took control of that second part of IMS.  The audience is maturing, the ability for them to grasp what the speakers were saying pushed the speakers’ message to the next level.  I was fascinated by the engagement happening outside of the conference rooms.  I sat down with Butch Stearns on TPN Finance to shed light on what the conversations at IMS lead me to think about The Pulse Network and exceeding into the future of inbound marketing.

[youtube]http://www.youtube.com/watch?v=ENlltqEW-M4&feature=player_detailpage[/youtube]

For the full TPN Finance on Lessons from IMS Boston 2011 episode click here.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com

And here is the link to the highlighted clip on the TPN Business Youtube Channel - http://www.youtube.com/watch?v=ENlltqEW-M4&list=UUpFTyMC3VTve4O1bPfRLKzg&feature=plcp

Groupon’s re-evaluation of going public has many professionals wondering if that could spell doom for other internet-based businesses.  Rita McGrath, who was of the opinion that Groupon would fail, wrote a great article on how Groupon’s troubles should not be grouped in with all internet-based models.  Rita broke down how another internet-based business model, Angie’ List, compared to Groupon’s through the use of a seven point scale to base models.  On this episode of TPN Finance, we discuss how businesses can utilize the scale by showing how Angie’s list business model fits into the scale.

[youtube]http://www.youtube.com/watch?v=AXSTEXOaSFs&feature=channel_video_title

For the full episode of TPN Finance on Evaluating Business Models, click here.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com

David Meerman Scott wrote an excellent article on efficiency being used as a marketing asset but if one reads more into the message it becomes all about first impressions. The article serves as a fantastic wake-up call to business leaders – the first interaction with your customer can affect your company more in the long run than anything else. By all means, a CEO needs to weigh the risk and rewards with the dollars spent that will go into the first communication with the customer but if you can keep the engagement further down the road the investment will be worth it.

[youtube]http://www.youtube.com/watch?v=cfCC3-VnrIU&feature=channel_video_title[/youtube]

The clip above was part of a bigger conversation on TPN Finance, watch the full episode here. In addition, I wrote a blog post on the earlier part of the segment, The Fear of Networking.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com.

Here is the link - http://thepulsenetwork.com/business/tpn-finance/09-01-11-episode-83/
and the Youtube clip - http://www.youtube.com/watch?v=cfCC3-VnrIU&feature=channel_video_title.

Networking is such a important topic for CEOs and Business leaders but there is always a fear associated with it.  Dorie Clark wrote in her article, The Fear that’s Holding Back Your Business,

“Giving in to your fears means you’re leaving money and opportunity on the table, and possibly alienating your biggest allies.”

The only way for a business to prosper by building allies; networking is the means by which you gain those allies.  I visit with Tyler Pyburn, host at the Pulse Network, some of the issues surrounding networking and also divulge some tips for how to get over the fear.

[youtube]http://www.youtube.com/watch?v=Vr6-2dl04l8&feature=channel_video_title[/youtube]

The clip above was part of a bigger conversation on TPN Finance, watch the full episode here.  Also during the full interview I gave some examples of ways to network, Alumni groups, LinkedIn, and Meetups.

Please feel free to comment on the post or reach out to me on e-mail: ssaber@thepulsenetwork.com

Here is the link to the full episode on The Pulse - http://thepulsenetwork.com/business/tpn-finance/09-01-11-episode-83/

and here is the link to the highlighted clip on youtube - http://www.youtube.com/watch?v=Vr6-2dl04l8&feature=channel_video_title

Articles like this are not good for any company, but especially for companies that has been scrutinized as much as Groupon for it’s unusual accounting metrics, because it raises the question is its business model flawed.  My motivation for bring Groupon’s woes up is in the interest of bringing up a larger issue that circles the online business community.  The dot com boom had every leader cramming for eyeballs not profitably.  We saw a bust happen because of it.  Now revenue has become the issues for them and that is where Groupon is struggling.

On this episode of TPN Finance, we discuss how measuring profitability is the key evaluation criteria for a business.

We also discuss several businesses which chose an online only strategy and why would companies choose to solely run on that domain instead of storefront.